Nowcandid

I developed a comprehensive search marketing strategy that focused on keyword research and on-page SEO to improve organic visibility. I conducted a technical SEO audit to identify issues and implemented on-page SEO recommendations. I also created a Google Ads campaign, optimized landing pages for better conversion, and set up performance tracking to monitor and adjust the campaign. Additionally, I created an eBook to further engage and educate the target audience, driving both traffic and conversions.

I performed a technical site audit to identify strengths and weaknesses across all website pages.

I performed a technical site audit to identify strengths and weaknesses across all website pages.

I conducted an SEO analysis and provided the company with their on-page SEO score along with recommendations on how to improve their score.

I conducted an SEO analysis and provided the company with their on-page SEO score along with recommendations on how to improve their score.

This was a part of the SEO analysis, where I identified how well NowCandid's keywords have performed overtime.

This was a part of the SEO analysis, where I identified how well NowCandid's keywords have performed overtime.

I researched their current keywords vs. popular keywords in their industry to give the best recommendations using keywords moving forward.

I researched their current keywords vs. popular keywords in their industry to give the best recommendations using keywords moving forward.

I conducted a competitor analysis, comparing the levels of traffic each site receives, what their organic vs. paid ad spend are, backlink information, and successful keywords. This gives a side-by-side comparison and helps gauge next steps.

I conducted a competitor analysis, comparing the levels of traffic each site receives, what their organic vs. paid ad spend are, backlink information, and successful keywords. This gives a side-by-side comparison and helps gauge next steps.

I chose a Google Ads campaign to fit what the company's goals are, along with comprehensive instructions on how to implement this strategy (including bid management and performance tracking).

I chose a Google Ads campaign to fit what the company's goals are, along with comprehensive instructions on how to implement this strategy (including bid management and performance tracking).

I collaborated with the company to create a comprehensive e-book to share with potential customers to convert them into users of their software.

I collaborated with the company to create a comprehensive e-book to share with potential customers to convert them into users of their software.

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